Thanks for the replies everyone. I understand the difference between Atahualpa and Themeframe pretty well. What I am still a little unclear about is how Themeframe themes are optimised under the hood?
For instance Atahualpa has some built in SEO functions. I presume these will not be incorporated in Themeframe themes? So I suppose an SEO plugin will be needed?
And as I understand it there are many other ways in which Atahualpa is optimised for search engines. For instance its load time and the number of database calls, and Im sure the list is long.
Im sure also that Flynn and co know enough to make sure that Themeframe themes will be reasonable on all levels... however Im still feeling that for building the most sleek and mean promotional machine Atahualpa may still be better no? Significantly so or not?
I presume that Themeframe themes will be widget ready and play with other plugins as nicely as Atahualpa does?
In other words - forget about the visual design aspects of Themeframe themes - how well do they perform in all the other ways?
I could just trust that you guys know what you are doing and go for it I guess... but Im surprised I cant find any info about this here. Please... blow its clean code and future proof optimisation trumpet for me